As we all know, just by the brand name suggests, that these are the logos of it. Look at big brand logos like HBO, CNN, IBM, NASA, Snapchat, HP names, do you find anything familiar? They stand for a famous company’s name. The names are in their initial forms rather than the long full types. The companies showed their names within two or three words, preferably of going for the whole. And guess what? They all are the brands’ people hardly forget about online presence. Each of these brands has used their initials as a logo instead of going for a fancy image.